Google Is Cutting 5 Products: What Does It Mean?

As Google shuts down five more of its products and services, the list of recent service closures within the company rises to thirty as the business continues to streamline. The five that are being terminated are iGoogle, Google Video, Google Symbian Search App, Google Mini and Google Talk Chatback. While three of the services did not constitute such a large chunk of the empire, the two major changes are seen as Google shuts down iGoogle and Google Video. The former will be phased out between now and November 2013 and is concession to the...

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Get SIRIous: Optimize Your Website for Siri

Where are my iPhone fans out there? Is anyone else as addicted as I am? Ever since the iPhone 4S came out last year, Siri has been causing quite a stir in the smartphone world, and has made an impression on millions of people worldwide. But what many are failing to realize is Siri's enormous potential for local businesses.

I know I've told Siri, "I'm hungry for some delicious (whatever) food around here" countless times, and every time she instantly delivers a list of restaurants with ratings and reviews. And...

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Instagram Schminstagram… It’s Time To Use Flixel!

If you haven't heard the name Flixel, take note of it now, because in a few months it's going to be huge. This innovative photography iPhone app allows anyone to create beautiful pictures that have lives of their own.

The interface is simple: you take a picture, and with a few simple taps and swipes on the screen of the Flixel iPhone app, you can manipulate the picture and add motion to the image. Candles can flicker, hair can gently blow in the wind, and pages can flutter. All this in a matter of minutes. In the past, such...

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Designing a Website to Have Maximum Impact on Your Audience

While designing your website your main concern should be your audience. The people who visit and interact with your website are the reason that you are creating one in the first place, right" While designing your website strategy, these are the aspects you need to keep in mind:

LOOK

Predefine the look and feel of your website in terms of the color palette, imagery and visuals. What kind of impression do you want your audience to have of your company" How is your website enabling that" Look at both your

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January 2012 Google Search Updates

Although the January 2012 Google updates are less noteworthy than the initial introduction of Panda, they provide evidence that the search engine giant continues to focus on providing results that are faster, more timely and more accurate.

 

Finding Only the Freshest Results

 

Minor improvements were made to the freshness update that Google implemented in November. "Freshness" refers to search results with an element of timeliness, such as hot topics or recent...

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Choose the Right Format for Better Image Quality

Knowing what images to use can be quite beneficial to a website designer. Essentially, anyone can put together a basic website with words on it. However, knowing what images to use and where can improve the flow of a website and entice visitors to return.

The Graphics Interchange Format, or GIF, was widely popular in the beginning stages of internet strategy. With its lossless data compression, these images can be animated...

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Doubling Your Sales in a Really Tough Economy!

Many businesses are struggling these days, if they have survived this long. The hundreds of thousands of businesses you have died can teach us all something about how to survive, and even thrive, in 2011.

First, you must be willing to change and stop doing just what you did in the past. If you have survived the last few years you probably already know this. If not, you are probably one of those...

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Online Marketing Trends for Businesses in 2011

The year 2010 was the year of social media. Social media consolidated its position and by the end of the year major search engines admitted that their algorithm took into account the visibility of a website link on the profiles of the famous and the popular!

The year 2011 will be the year of mobile applications. Internet access via mobiles will increase. Mobile browsers on the other hand will display search results based on location. So ensure your website is a part and parcel of those applications especially if you are in retail,...

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Do You Need a Spanish Version for Your Website?

The unofficial results of the census have resulted in a hullabaloo amongst internet marketers. Everyone is asking the same question- should we have a Spanish version of the website"

To quote a popular article eMarketer expects the Hispanic online population to grow by nearly 10 million people between 2010 and 2014.

The above data shows the estimated number of users from Hispanic population segment by the year 2014.

The crucial point is how to integrate this piece of information with your

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