Wellspring Health Services, based in Virginia, encountered multiple challenges in transforming its website into a powerful conversion tool. Despite offering essential healthcare services, their digital presence wasn't living up to its potential.
Over 60% of Wellspring's Traffic came from mobile devices, yet their website design wasn't optimized for mobile browsing.
The website's content wasn't tailored to the relevant search queries, which prevented the site from ranking well for critical local and service-specific keywords.
Despite having clear CTAs, such as "Book an Appointment" and "Call Us," user interaction was low due to the poor visibility and accessibility of these CTAs.
Wellspring's local SEO efforts were not yielding the results expected, making it difficult for them to stand out in a competitive healthcare market.
To help Wellspring Health Services address these issues, we developed a comprehensive digital strategy that focused on key aspects, including mobile optimization, content strategy, and local SEO. Here's a breakdown of the key initiatives:
Complementing our SEO efforts, we also ran an effective Google Ads campaign from August 2024 to June 2025, which delivered strong ROI through:
Strategic use of location-based targeting, call extensions, and optimized landing pages ensured consistent performance, demonstrating how paid and organic channels can work together to maximize new patient acquisition.
We focus on one client per specialty in each market, ensuring our efforts are concentrated on delivering outstanding results for each client.
Our Reputation Management Platform helps healthcare providers like Wellspring establish a positive online reputation through increased reviews and enhanced visibility.
We win your trust with performance. We don't lock clients into long-term contracts, allowing us to prove our value month after month.
