CASE STUDY

The Youth Fountain

A premier medical spa in Freehold Township, NJ providing a variety of aesthetic treatments from skin care, injectable, body sculpting, hair restoration, and many more.

Banner Image

Patient Appointment Requests on Website Accelerated by 580% After Initial 6 Months

Appointment

Patient Appointment Requests

Website Conversion Rate

Website Conversion Rate

Traffic from Social Media

Traffic from Social Media

Situation

The Youth Fountain needed an improved online presence to help them reach its target audience in Freehold, NJ. They struggled to get online appointments as their website was not mobile-friendly, and the content was not optimized for the search queries their prospective patients were looking for online. Compared to most of their competitors, they had fewer reviews and feedback on Google, Facebook, Yelp, and other websites.

Solution

After understanding their business and analyzing growth opportunities, we created a customized digital marketing plan that included the following:

Mobile-Friendly Website Design

  • With all of their services syndicated onto the website, we created a new user and mobile friendly website. We also added relevant service and before-after images with a matching theme that represents their brand.
  • We Improved the website navigation by categorizing their services like skin care, hair restoration, wellness, body sculpting, and injectables more systematically. It ensured that the information on the website was quick and easy to understand.
  • We ensured that their website (home page, blogs, CTAs, service pages, contact us page, and forms) is easily accessible and available on Mobile, Tablet, and Desktop devices.
  • We created and used engaging content and added testimonies to make the website look more engaging and enhancing for its viewers.

Online Visibility and Brand Reputation

  • We focused on raising their website ranking, so we researched and finalized service-intended keywords to drive quality leads from organic searches, leading to more organic traffic and patients. Their current ranking for laser tattoo removal and various other services near me ranks one on google.
  • We Optimized their blog and content to appear in the Google Answer Box to help potential patients make informed decisions and establish The Youth Fountain as a trusted brand in New Jersey and Dr. Shakov as a leading expert in the aesthetic services (Medspa) field.
  • We worked on their NAP consistency and optimized their Google business and social media profiles to enhance their ranking among the local people needing aesthetic services.
  • Our customized content and social media marketing complemented one another to improve brand visibility and drive more patients to the website.

What Makes GMR Web Team Different?

One Market, One Client

One Market, One Client

We strive to ensure that all of our clients are unique and serve one client per specialty in their respective market.

Proprietary Reputation Management Platform

Proprietary Reputation Management Platform

Our reputation management platform helps healthcare providers get more positive online reviews and build a strong online reputation.

No Long-Term Contracts

No Long-term Contracts

We don’t tie you down to long-term contracts and win your trust every month with our quality services and performance.