Had a great Day 1 at SMX East and learned a lot from the experts on SEO Performance Metrics that I am excited to share with the team.
Now onto new the beautiful Penguin world we live in, and this is straight from the horse’s mouth….
Content Audit: Pull data
Sangeeta reporting from #SMX #11B It's back to my first love,SEO; so today I will be attending all SEO seminars. Two back-to-back sessions on SEO Performance Metrics that matter that was PACKED with information. It was divided into two sessions: General and Technical. The general session focused on why rankings don't make much difference and why other factors matter. Vanessa Fox and Ryan from Sapient were two of the speakers. According to Vanessa, results take a long time to happen. Moreover, personalization,...
There is a simple cardinal rule to increasing conversions online: the longer the people are on your website, the more likely they will convert. Don’t forget, however, that this is separate from the more fundamental rule of your online presence: if you’re going to survive and flourish in this crazy online world we inescapably live in today, you need to have fresh and relevant information on your site at all times. So the big question remains: how do you get them to stay on your website? That’s what I’m going to break...
Where are my iPhone fans out there? Is anyone else as addicted as I am? Ever since the iPhone 4S came out last year, Siri has been causing quite a stir in the smartphone world, and has made an impression on millions of people worldwide. But what many are failing to realize is Siri's enormous potential for local businesses.
I know I've told Siri, "I'm hungry for some delicious (whatever) food around here" countless times, and every time she instantly delivers a list of restaurants with ratings and reviews. And...
In the 'social media for business' realm, there are constantly an abundance of tips and tricks being thrown around. From all aspects of both offline and Internet marketing in Orange County and across the globe, we constantly hear different perspectives on how to increase Likes/Followers, induce more activity from our fan base and ultimately enhance our business presence online. However, when it comes down to it, all of these...
"....since the past few months some of your online scope analysis report has been added with don't take this site. May I know why I should refuse a site when you have identified it as potential scope for online business'?" My boss' email went on to give a few references.
In fact, I did not even know that I had done this (selective amnesia?) or was doing this often (split personality?). I was stumped. Why was I doing this?
NOTE: I...
While designing your website your main concern should be your audience. The people who visit and interact with your website are the reason that you are creating one in the first place, right" While designing your website strategy, these are the aspects you need to keep in mind:
LOOK
Predefine the look and feel of your website in terms of the color palette, imagery and visuals. What kind of impression do you want your audience to have of your company" How is your website enabling that" Look at both your
As of April 18, 2012 Google will be shutting down AdSense for domains. This only applies for domains hosted by Google. It means that you will no longer be able to generate money from your undeveloped domain. While AdSense was based on quality content, many domains that opted for Adsense had no content whatsoever. This led to great dissatisfaction amongst advertisers, thus resulting in Google pulling the plug on this service.
Google Panda 3.1
Every quality business will have a website. Whether you choose to design your site yourself or use professionals in website design in California, you'll need somewhere for customers to go online to view your business information. You'll also want to pop up on a mobile local search by having a site that's optimized for viewing from a mobile device.
The best way to optimize your business website for viewing on a...
Although the January 2012 Google updates are less noteworthy than the initial introduction of Panda, they provide evidence that the search engine giant continues to focus on providing results that are faster, more timely and more accurate.
Finding Only the Freshest Results
Minor improvements were made to the freshness update that Google implemented in November. "Freshness" refers to search results with an element of timeliness, such as hot topics or recent...
