When a patient decides to seek out the best plastic surgeon in their area, they are most likely starting their journey online via Google or another search engine. The results page shows relevant results so patients can cut down on their search time and easily find well-established plastic surgery practices in their area.
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Plastic, cosmetic, reconstructive, and other providers are struggling to gain their hold in their respective market territory. Elective care patients are weighing their decisions against factors like affordability, convenience, and benefits which is making things even more competitive. A large part of the research to learn about different treatment options, providers, cost, maintenance, etc., is happening on the internet. Providers who are showing up with more authority across different online platforms are catching...
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