Whether it is intentional or not, duplicate business listings can be a big problem for you. Instead of improving sales, duplicate business listings can actually cause you to lose business. Let’s have a look at some of the reasons why this may be the case:
Lack of Professionalism
Many green entrepreneurs are overzealous and may post duplicate business listings as a way to drive business to their website using multiple keywords. Or they post a listing for their business, forget about it when it doesn’t produce, and post another one...
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As visuals become increasingly more important to internet users, Instagram is emerging as a high profile app for businesses to build their brands and for individuals to share photos. The app has even eclipsed Facebook and Twitter as a social medium for engagement. The following tools are designed to work with Instagram to help enhance the social media experience.
Analytics Tool Nitrogr.am
Nitrogr.am allows you to focus on your Instragram presence by tracking your engagement. The main indicators that the tool provides include...
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Are you using a generic top level domain (gTLD), yet? These are the extensions at the end of the website URL, similar to .com, .net, and other types of domains that help denote what type of website visitors are heading to. Just recently a bunch of different generic top level domains were made available in order to better categorize the web (things like .cars, .retail, and so forth). But do the advantages outweigh the disadvantages? And why are gTLDs so important? What's the purpose of the gTLD? Businesses need to be able to have a...
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Social media has been proven to be a fertile ground for lead generation. Typically, social media is associated with lead generation for B2B marketing. However, it can also be a fine replacement for a monotonous spray and pray job hunt. Let’s have a look at some of the ways you can use social media to help you land a job:
Continuity and Completion of Your Profile
Ensure that all of your online profiles are complete and identical to one another. Update them as needed to reflect your most relevant skills. The more...
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If you've noticed a change in the layout and design of the desktop interface for Twitter then you're not alone! Most, if not all, Twitter users have been switched over to a brand new design and layout that feels like a positive update compared to previous incarnations. Through an official tweet on their own account, Twitter announced that they were going to be streamlining their web interface in order to match with their mobile app.
The smaller version of your profile is going to be in the left hand corner with the Connect,...
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Pay per click (PPC) is the quickest way to drive traffic to your website. However, some business owners do not get PPC right and end up wasting money because of simple mistakes. When you launch a PPC campaign, you should be looking to maximize the ROI through driving quality traffic and leads to your site. However, there are some common mistakes you can do that will make you attract the...
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Getting your business SEO spot-on is essential, especially if you’re a small to medium size enterprise and it’s tempting to throw money in all directions in a scattered attempt to cover all...
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There is no doubt that Twitter is ruling the roost in social media along with Facebook. So it is but natural that any announcement from Twitter will create ripples of excitement. Twitter also has become a popular place for businesses to advertise. This would explain why its conversion tracking capabilities were welcomed by existing and prospective advertisers.
Twitter announced in December 2013 that it was making its long-awaited tracking capabilities globally available. This will provide advertisers with more information about traffic and...
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At first glance, it may seem that the icy and cold conditions most of the U.S. has been experiencing could be great for the economy. However, things are in fact the complete 
opposite.
- Flights: No one wants to fly in this weather, and in some areas the weather is so bad that many flights have been cancelled leaving passengers...
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Now that the holiday season is almost over most marketers are thinking about the future plans of 2014. You may have not been satisfied with this year’s leads and would like to be more successful in the future. Here are some useful tips you might put into use:
- Have a plan. Although it is commendable to be ambitious, online...
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