Twitter's Web Interface Is Undergoing Transformation

If you've noticed a change in the layout and design of the desktop interface for Twitter then you're not alone! Most, if not all, Twitter users have been switched over to a brand new design and layout that feels like a positive update compared to previous incarnations. Through an official tweet on their own account, Twitter announced that they were going to be streamlining their web interface in order to match with their mobile app. The smaller version of your profile is going to be in the left hand corner with the Connect,...

Read This Post »


5 Costly PPC Mistakes That Should Be Avoided

Pay per click (PPC) is the quickest way to drive traffic to your website. However, some business owners do not get PPC right and end up wasting money because of simple mistakes. When you launch a PPC campaign, you should be looking to maximize the ROI through driving quality traffic and leads to your site. However, there are some common mistakes you can do that will make you attract the...

Read This Post »



Twitter launches Conversion Tracking, Now Available Worldwide

There is no doubt that Twitter is ruling the roost in social media along with Facebook. So it is but natural that any announcement from Twitter will create ripples of excitement. Twitter also has become a popular place for businesses to advertise. This would explain why its conversion tracking capabilities were welcomed by existing and prospective advertisers. Twitter announced in December 2013 that it was making its long-awaited tracking capabilities globally available. This will provide advertisers with more information about traffic and...

Read This Post »


Icy Weather Won't Impact Economy, Unless It Persists

At first glance, it may seem that the icy and cold conditions most of the U.S. has been experiencing could be great for the economy.  However, things are in fact the complete opposite.

  • Flights: No one wants to fly in this weather, and in some areas the weather is so bad that many flights have been cancelled leaving passengers...

    Read This Post »


4 Success Tips for Internet Marketers in 2014

Now that the holiday season is almost over most marketers are thinking about the future plans of 2014. You may have not been satisfied with this year’s leads and would like to be more successful in the future. Here are some useful tips you might put into use:

  1. Have a plan. Although it is commendable to be ambitious, online...

    Read This Post »


How Vertical Search Is Changing the Nature of Search

The word Google needs no introduction as it has been the main ground for eager consumers searching for answers related to products and services. However, the nature of online search engines is changing with the introduction of other sites offering similar services but with more narrowed results. These include Amazon, eBay or PriceGrabber. A recent study examining online search trends showed a decline

Read This Post »


4 Tips to Get Your Website Ready for Christmas

After Halloween, Christmas is the most expensive and popular holiday. Not only do people tend to spend the most money on Christmas, but surprisingly enough shopping online seems to be the way to go. If you have a website online and you are doing some sort of a service or selling a product, you need to be ready for this Christmas...

Read This Post »


Matt Cutts Advocates Aggressive Disavowal of Bad Links

Matt Cutts, Google's authority on SEO, released a video explaining how web owners can disavow links in order for penalized sites to get a fresh new start. He says that anyone who has hired a SEO company that resulted in bad links can use the disavow tool aggressively. In some cases website owners may want to disavow entire months or years of bad links, depending on how sever they have impacted your site.

Read This Post »