After creating and posting your content, the next important task is promotion. If the content cannot reach your target audience, you will not get traffic, leads, or subscribers. This is why content promotion is just as important as creating quality content.
There are...
Social media is a great platform for businesses to get new leads and improve their brand awareness. However, creating, distributing and managing content on different social networks can be challenging for small business owners....
Social media marketing can be an extremely effective tool for small businesses because it provides you with the opportunity to expand your marketing reach...
Planning and good planning is a marketer’s weapon. So here’s a sneak peek for businesses and marketers as to what will matter in 2015.
Content Is and Will Continue to be the Most Vital Factor
Inspired content will make a difference. Lots of companies and businesses out there are creating good content. How will you stand out? The secret lies in mapping the content to the purchase funnel. For the bottom of the funnel keep content...
Small businesses are quickly realizing the power of social media and are incorporating it into their offline marketing activities. With a good social media plan, you can drive traffic to your booth and make prospective customers eager to do business with you.
Social media can add leverage to your small businesses to reach prospective clients and attract them to your trade booths.
Below are some social media marketing tips you can use to boost brand awareness, and make your next trade show a...
Social media is becoming more and more of an important tool each and every day for people in the business world. In fact, it’s one of the most important tools that a person can have if they’re working on their own or running a small company that they’ve just started without a lot of contacts.
However, many small business owners just don’t understand the best ways to use social media to help them get ahead. One way is to leverage social media to help you meet high profile and...
A Customer Relationship Management (CRM) strategy that revolves around social media is a great way to increase customer engagement and improve customer service. Over half of the 18-29 age group value a quick resolution as the most useful aspect of customer service-related social media, according to a recent study by J.D. Power and Associates. Here are five steps to for developing your social media CRM strategy.
One of the top priorities of any marketing manager is ensuring that the business has a strong online brand. This
is because branding has become important to not only marketing departments but also to customers who are seeking out personalized and memorable experiences from the businesses they choose to be customers with.
Think...
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