Referrals are extremely important when it comes to the growth of your dental practice. Data from a “Trust in Advertising” survey found that 83% of respondents trust the opinions of those close to them, and 66% trust online opinions. These are huge pools of new patients that your dental practice can take advantage of.
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According to data from the American Dental Association, the number of dental practices in the country are steadily increasing. This is great news for dental patients, but not so much for dentists who are already dealing with stiff competition in the industry. As a dentist, you need to go out of your way to market your practice to survive in the increasingly competitive industry.
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Competition is tough in the dental industry. Younger and more tech-savvy dentists are entering the workforce and as a result, patients have more options. So if you are a dental practitioner and are looking to get more patients, start focusing on aspects that help you stand out, and let patients know that you care.
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