Staying one step ahead of your competitors is the key element to boost a successful business. Optimizing your Internet presence, particularly to present the clearest "who we are and what we do", is essential to ensure that your pay-per-click (PPC) rate is successful. Check your landing page against these ten simple pointers—how does it measure up?
1. A complete landing page.
When visitors click on an ad,...
Are you getting the most from your PPC campaigns? If you are getting average or dismal results from your campaigns, there are a number of things you can do to improve. Successful PPC campaigns are more about the landing pages rather than the ads you are running.
Related: 7 Secrets to Save on Your PPC with Quality Score
Here are seven...
As a business, you're already well aware that the holiday season is coming and everything that it can mean for your company. This is the time when businesses really go all out with their sales, promotions, and marketing in order to snag a piece of the billions that will be spent during the holiday blitz
Whether you're directly marketing to consumers or not, this is the busy season and that means ramping up your digital marketing efforts through things like...
Most of the PPC audit companies know that you have to spend enough time creating and maintaining your account to be successful for PPC Audit Program. What most don’t realize is that you can significantly improve your PPC Audit’s performance by optimizing and maintaining your quality score. In fact the highest quality scores save companies up to 50%. Here are seven things you can do to improve your quality...
After a year of handling, running and auditing PPC campaigns at both national and local levels we discovered that we could actually advise people on how to run better and successful campaigns. And that too; for free!
The essence of a successful Adwords campaign is high ROIs. So it basically comes down to running campaigns at a comparative low costs and bringing in higher conversions.
Let’s go through the...
Pay per click (PPC) is the quickest way to drive traffic to your website. However, some business owners do not get PPC right and end up wasting money because of simple mistakes. When you launch a PPC campaign, you should be looking to maximize the ROI through driving quality traffic and leads to your site. However, there are some common mistakes you can do that will make you attract the...
